vs
BU
Butter PaymentsSmartRetry vs Butter Payments
Quick Verdict
Choose SmartRetry for flexibility and transparent pricing
SmartRetry offers broader PSP compatibility, transparent pricing, and no minimums. Butter Payments suits enterprise DTC brands wanting dedicated support.
Last updated: 2026-04-28T06:01:55
Feature Comparison
| Feature | BU Butter Payments | |
|---|---|---|
| Core Technology | ||
AI/ML-powered retries | ||
Per-merchant ML models | ||
Real-time diagnostics | ||
| Integrations | ||
Works with any PSP | ||
No checkout changes required | ||
Multi-PSP orchestration | ||
| Global Coverage | ||
Direct bank relationships | 500+ | Not disclosed |
Global coverage | 50+ countries | US/Europe focus |
| Features | ||
Dunning email campaigns | Via partners | |
Alternate card routing | PSP-dependent | |
3DS handling | ||
| Pricing | ||
Performance-based pricing | ||
No setup fees | ||
No minimums | ||
Full support
Partial
Not supported
Pros & Cons
Pros
- Works with any payment service provider
- No changes to existing checkout required
- 500+ direct bank relationships worldwide
- Real-time root cause diagnostics
- Transparent performance-based pricing
- Global coverage across 50+ countries
Cons
- Dunning campaigns available via partners only
- Alternate card routing depends on PSP capabilities
BU
Butter PaymentsPros
- Deep data science approach to bank timing
- Strong enterprise support and SLAs
- Individual payment ML (not batch)
- Strong brand clients for social proof
Cons
- Enterprise-focused (may not fit smaller merchants)
- Lower reported lift than specialized tools
- Less transparent pricing
- More limited PSP compatibility
Which Should You Choose?
Both platforms have their strengths. Here's a quick guide to help you decide.
Recommended
Choose SmartRetry
Best for most businesses
- Global merchants using multiple PSPs
- Businesses wanting no checkout changes
- Companies needing provider independence
- Merchants requiring deep payment diagnostics
- Businesses wanting transparent, performance-based pricing
BU
Choose Butter Payments
For specific use cases
- Enterprise DTC brands
- Companies with enterprise support needs
- Braintree/Recharge users
Frequently Asked Questions
SmartRetry offers broader PSP compatibility and transparent performance-based pricing with no minimums, making it accessible to businesses of all sizes. Butter Payments is enterprise-focused with revenue share pricing.
SmartRetry reports 20-30% improvement while Butter reports 8-12% YoY improvement. Direct comparison depends on your specific business, but SmartRetry's 500+ bank relationships provide a broader recovery network.
Yes, SmartRetry has no minimums and performance-based pricing, making it accessible to businesses of all sizes. Butter Payments is more enterprise-focused.
Yes, SmartRetry works with any PSP including Braintree, Stripe, Adyen, Checkout.com, and more. Unlike Butter, you're not limited to specific gateway integrations.
Related Comparisons
View allSmartRetryvsRevaly (FlexPay)
Flexible payment plans and revenue recovery for subscription businesses
SmartRetryvsVindicia Retain
Enterprise compliance-grade payment recovery (20+ years)
SmartRetryvsChurnkey
Voluntary + involuntary churn management platform
SmartRetryvsStripe Smart Retries
Built-in ML retry feature included with Stripe Billing

Ready to RecoverMore Revenue?
See how SmartRetry can improve your payment recovery rates with a free analysis. Performance-based pricing means you only pay when we recover payments.
No setup feesNo minimumsPay only on success